|
Current solution
Your actual numbers
|
Low estimate
|
Mid estimate
|
High estimate
|
---|---|---|---|---|
Visitors to donate page
The number of website visitors over any period of time
|
|
10,000
|
10,000
|
10,000
|
Conversion rate
Enter the percentage of visitors who click “donate” and complete the process. (Industry average is
7-15%)
|
|
20%
|
25%
|
30%
|
Donors
Calculated from Visitors to donate page × Conversion rate
|
1,000
|
2,000
|
2,500
|
3,000
|
Average donation
Enter your current average donation. (Our AI suggested amounts increase average gift size)
|
|
$52.50
|
$55.00
|
$60.38
|
Total donations
Calculated from Donors × Average donation
|
$50,000
|
$105,000
|
$137,500
|
$181,140
|
Fee rate
Enter the fee you pay for payment processing (typically 2.2-3%)
|
|
4.90%
|
4.90%
|
4.90%
|
Subtotal of your costs
|
$1,450
|
$5,145
|
$6,738
|
$8,875
|
Donor covers fee rate
What percentage of time do your donors pick up the processing fees?
|
|
60%
|
75%
|
90%
|
Monthly fee
What is your donation platform monthly fee
|
|
$0.00
|
$0.00
|
$0.00
|
Upsell effect
Estimated effect of “upselling”; AI, converting donors to recurring, donor retention techniques,
matching gifts, etc.
|
0%
|
0%
|
3%
|
7%
|
Upsell: Subtotal
Calculated from Upsell effect × Total donations
|
$0
|
$0
|
$4,125
|
$12,679
|
Your total monthly costs
Calculated from Processing fees + Monthly fees. On average 90% of donors pay
processing fees with Fundraise Up
|
$1,475
|
$2,058
|
$1,684
|
$887
|
Total Monthly revenue
Calculated from Total revenue with Upsell – Your final total monthly costs
|
$50,000
|
$105,000
|
$141,625
|
$193,803
|
Effective Fee Rate
Calculated from (Your actual total monthly costs – Donors covering fees) ÷
Total revenue with Upsell
|
2.95%
|
1.96%
|
1.19%
|
0.46%
|
Expected Monthly Revenue Increase
Calculated from (Scenario Total revenue with Upsell – Current Solution
Total revenue with Upsell) ÷ Current Solution Total revenue with Upsell
|
|
|
|
|