Analytics tools

Start sending donation data to Google Analytics and Meta Pixel.

From this tab you can enable integrations with analytics tools to better track donations and supporter activity.

For details on how to set up and manage these integrations, see the following documentation:

  • Google Analytics
  • Meta Pixel
  • Google Tag Manager
  • Meta Conversions API

Test mode tracking

 
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If you enable this option, donations that you or other account users make in test mode will also be sent to your enabled marketing suite(s). This can be useful when setting up and configuring your integrations but can, of course, skew the actual data. For this reason, this option is disabled by default.

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Integrations