Set up text-to-give with an SMS platform
Fundraise Up does not provide Short Message Service (SMS) or text-to-give functionality directly. However, organizations can run text-to-give campaigns by using an SMS platform to send supporters a link to a Fundraise Up Campaign Page or a webpage that opens Checkout Modal.
Tatango is one SMS platform that organizations can use with Fundraise Up. It provides tools for managing inbound and outbound SMS campaigns, while Fundraise Up handles the donation experience and payment processing. Review Tatango’s website for current information about its features, integrations, and pricing.
How text-to-give campaigns work
Traditional text-to-give services sometimes added a predetermined donation amount to the supporter’s phone bill. The current approach generally sends supporters a donation link through SMS.
The link takes supporters to a mobile-friendly Fundraise Up donation flow, where they can:
- Choose their donation amount.
- Select from the available payment methods.
- Complete the donation through the organization’s Fundraise Up account rather than through a mobile carrier.
Set up a text-to-give campaign with Fundraise Up
- Choose an SMS platform: Select a platform that supports the type of campaign you want to run. Tatango is one available option.
- Configure the campaign: Set up either an outbound campaign, where you message an eligible contact list, or an inbound campaign, where supporters text a keyword or shortcode to receive the donation link.
- Choose the donation destination: Use a Fundraise Up Campaign Page or a webpage that opens Checkout Modal. For example:
https://example.com/?form=donatenow. - Add the donation link: Include a clear call to action. For example:
Support our work with a donation: https://example.com/?form=donatenow
- Test and launch: Send a test message, open the link on a mobile device, and complete a test donation. Once you have verified the full experience, launch the campaign through your SMS platform.