How to display the correct donation form for each region

Approaches for displaying the correct donation form

Organizations have several options for displaying location-appropriate donation forms. Each approach offers different benefits depending on your technical setup and how your organization manages donations across regions.

Use Fundraise Up localization

Fundraise Up offers localization tools that adjust donation forms based on a supporter's browser settings and detected location. Features include:

• Language and currency adjustments that align with a supporter's region.
• Region-specific payment methods, such as SEPA for supporters in the EU and ACH for those in the US.
• Localized compliance settings that apply automatically based on location.

Account-wide localization settings are available at Settings > Localization. There, you can configure which language Fundraise Up will show to each supporter.

There are three options you can apply:

• Automatically determine the donor's preferred language from their browser settings.
• Manually determine the donor's preferred language from the site URL they visit.
• Set language from _lang parameter and window._langJavaScript variable.

Learn more about account-wide localization settings.

Display forms based on geotargeting

Geotargeting tools can detect a visitor’s location and adjust content accordingly. This can be useful for automatically presenting the correct donation form based on region. However, IP-based detection is never 100% accurate, so organizations should have a fallback option.

• Best use case: When forms are linked to different bank accounts, and the organization wants to route supporters automatically.
• Limitations: Some supporters may be misidentified due to VPNs or inaccurate IP data.

Provide manual region selection

Since geotargeting is not entirely reliable, consider creating your own manual region selection option on your website:

• Add a region selection prompt at the start of the donation process to ensure supporters are in the correct experience.
• Create a clear toggle or dropdown that allows switching between regional donation forms.

This solution requires custom development on your website but is especially valuable when your organization has multiple legal entities and needs to ensure that supporters select the correct one.

For additional safeguards, you can include region selection links directly within your Fundraise Up Campaigns. As a best practice, we recommend adding these links in the campaign’s main message area or in the links section. This gives supporters another opportunity to verify they’re donating to the correct regional entity — especially in campaigns where accurate routing is critical.

How bank accounts affect form selection

The best approach for displaying donation forms depends on whether the organization uses a single bank account or has separate accounts for different regions.

• Single bank account: Localization alone is usually sufficient. The same donation form can be used globally, with currency and language automatically adjusting based on the supporter's location. Since all funds go to the same account, there’s no need to separate transactions by region.
• Multiple bank accounts: Additional setup is required to ensure donations are routed correctly. If different legal entities manage donations in different regions, geotargeting or manual selection is necessary to match supporters with the correct donation form and bank account. Organizations must ensure supporters clearly see which entity will process their donation.

A mix of geotargeting and manual selection provides the best balance of automation and accuracy.