Fundraisers, leveled up: explore scalable tools to grow your mission

May 15, 2025
Ruzida Badrutdinova
Product Marketing Manager

Peer-to-peer fundraising continues to be a powerful way for nonprofits to grow support and revenue by turning donors into champions. At Fundraise Up, we believe giving supporters the tools to fundraise should be easy, fast, and cost-free.

With Fundraisers, our community-driven giving tool, your donors can launch personalized fundraising pages in minutes. This helps your mission go further through the power of their networks. It’s simple to set up and optimized to convert.

The peer-to-peer program was almost so easy to use that I felt like I was missing something. The program is a really great way to give people the ability to take ownership over their own fundraising. - Brieanne Repp, School Program & External Events Manager at Bringing Hope Home

Now, we’re building on that foundation, introducing new tools for nonprofits that need more flexibility and scale.

Turn your supporters into fundraisers in minutes.

Fundraisers: built for modern, community-driven giving

Fundraisers helps nonprofits expand their reach by giving supporters the tools to fundraise on their behalf. Here’s how it works:

  • Add customizable Fundraisers Elements to your website to encourage supporters to start their own fundraising campaigns.
  • Supporters can then launch personalized fundraising pages in seconds, adding photos, stories, and campaign goals with no technical skills required.
  • Once the campaign is live, fundraisers can track progress, update content, and manage their pages in real time through the Donor Portal.
  • With optimized Checkout and Campaign Pages, every donation flow is designed to convert and maximize the impact of each Fundraiser.

Your community gets a frictionless way to share their passion. You get a scalable, efficient way to grow giving without adding operational complexity.

See Fundraisers in action

What’s new: more flexibility, greater scale

Nonprofits told us they loved Fundraisers but needed more control, especially when managing high-volume or team-led campaigns. We have listened and delivered major updates to meet that need.

Sharper storytelling and better visuals

  • Descriptions now support up to 280 characters
  • High-resolution images (1248×702 px) make fundraiser pages more visually compelling

With these upgrades, fundraisers have more space to tell their stories and donors more reasons to give.

API-powered scale

You can now create, update, and manage Fundraisers through our REST API. This means your team doesn’t have to manually set up each page.

With this update, you can:

  • Launch hundreds or thousands of Fundraisers at once
  • Automatically populate each page with custom content
  • Plug Fundraisers into your existing systems and workflows

This shift transforms Fundraisers from a tool for supporter-led campaigns into a powerful platform for enterprise-scale fundraising.

New use cases unlocked

These updates open up entirely new possibilities. For example:

Missionary fundraising at scale

Faith-based nonprofits often need personalized fundraising pages for each mission unit or staff member. With Fundraisers API access, these organizations can auto-generate and manage such pages from their CRM or other systems without manual work.

What’s next

This update is about giving you more control, reducing overhead, and raising more to power your mission.

And we’re just getting started.

See how Fundraisers can level up your fundraising: explore the docs or talk to our team.

Related articles

Stay connected

Get updates and insights delivered to your inbox