DX Sessions - Chicago

Wednesday, May 20, 3:00 PM · The Dalcy, Chicago

An invite-only workshop for nonprofit leaders to learn practical strategies for building high-performing donor experiences.

DX Sessions - Chicago

Why attend

Design donor journeys that meet expectations and generate revenue

Donor experience drives revenue

Today’s donors are shaped by world-class digital experiences and bring those expectations to giving. This workshop shows how nonprofit teams can turn donor experience into measurable gains across acquisition, conversion, and retention.

Built for real-world execution

This event focuses on practical frameworks, concrete tactics, and real examples. You’ll leave with optimization approaches you can apply immediately to your own programs.

Learn alongside your peers

Connect with nonprofit marketing, fundraising, and technology leaders navigating platform migrations, digital optimization, and growth planning to learn what’s working right now across organizations like yours.

SPEAKERS

Industry leaders shaping modern fundraising

Dana Snyder
Dana Snyder
Founder & Creative Director, Positive Equation
Maureen McNally
Maureen McNally
Chief Digital Growth Officer, The MOORE Group
Mwosi Swenson
Mwosi Swenson
President & CEO, Mal Warwick DonorDigital (MWD)

SCHEDULE

A full day of learning, working, and sharing

May 20, Wednesday

10:00 AM – 10:10 AM
Welcome
10:10 AM – 10:40 AM
Pulse of the Donor
10:45 AM – 11:45 AM
How to inspire, attract, and emotionally engage donors
11:45 AM – 12:35 PM
How to reduce friction and increase conversion
12:35 PM – 1:00 PM
Peer Working Session
1:00 PM – 2:00 PM
Lunch & networking
2:00 PM – 2:50 PM
How to nurture connection and strengthen loyalty
3:00 PM – 3:20 PM
Peer Working Session
3:20 PM – 4:15 PM
Real-world Conversation Panel
4:15 PM – 4:25 PM
Closing Remarks
4:30 PM – 6:30 PM
Networking Mixer
Welcome
10:00 AM – 10:10 AM
Pulse of the Donor
10:10 AM – 10:40 AM
How to inspire, attract, and emotionally engage donors
10:45 AM – 11:45 AM
How to reduce friction and increase conversion
11:45 AM – 12:35 PM
Peer Working Session
12:35 PM – 1:00 PM
Lunch & networking
1:00 PM – 2:00 PM
How to nurture connection and strengthen loyalty
2:00 PM – 2:50 PM
Peer Working Session
3:00 PM – 3:20 PM
Real-world Conversation Panel
3:20 PM – 4:15 PM
Closing Remarks
4:15 PM – 4:25 PM
Networking Mixer
4:30 PM – 6:30 PM

FAQ

Who should attend?

This event is designed for nonprofit marketing, fundraising, and technology leaders and practitioners responsible for digital fundraising strategy, donor journeys, and platform execution.

Is this event right for me if I’m already a Fundraise Up customer?

Yes. Sessions include advanced use cases, optimization frameworks, and peer discussions designed to help customers deepen adoption, improve performance, and accelerate impact.

Is this event suitable for beginners?

This workshop is best suited for teams with some experience in digital fundraising or donor experience optimization. Content is practical and actionable, but assumes familiarity with online fundraising fundamentals.

What will I walk away with?

You’ll leave with practical frameworks, real-world examples, and peer insights you can immediately apply to improve donor experience, conversion, and long-term fundraising performance.

Is there a cost to attend?

No, this is a complimentary, invite-only event.

Local transportation to and from the venue will be covered via Uber vouchers.

Please note that space is limited and all registrations are subject to approval.

partners

Built in partnership with

Positive Quation
Moore
MWD agency

Join us

Save your spot today