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News, research, and product updates from Fundraise Up

Introducing the Zakat Calculator: a simpler, more meaningful way to give Zakat this Ramadan

Fundraising·Feb 2, 2026

Introducing the Zakat Calculator: a simpler, more meaningful way to give Zakat this Ramadan

Fundraising·Feb 2, 2026

Should you care about... validating your creative before launch?

Your team spends two weeks perfecting a campaign and discovers three days later it underperformed by 18%. Most nonprofits test the wrong way at the wrong time — playing it safe when they should take risks, and taking risks when they should already know the answer.

News & Knowledge·Jan 21, 2026

Empowering charity during Ramadan: considerations for nonprofit fundraising

Fundraising·Jan 22, 2026

12 donor engagement strategies for nonprofits to building lasting donor relationships

Fundraising·Jan 20, 2026

Beyond the donor thank-you letter: 9 ways to show appreciation while building engagement

Fundraising·Jan 13, 2026

Inside 3 Giving Tuesday campaigns that broke through the noise

Fundraising·Jan 8, 2026
0.8%

Increase in BIPOC representation across nonprofit staff

News & Knowledge·Jan 19, 2026

Should you care about... Facebook Fundraisers?

What if the viral social media fundraising dream was never about building your donor base — just someone else's platform?

News & Knowledge·Jan 15, 2026

23%

The percentage of new online donors who give a second gift

News & Knowledge·Jan 12, 2026

Should you (still) care about... direct mail?

Your inbox is a battlefield. Your mailbox? Still quietly working. While everyone debates the death of direct mail, it's raising $0.78 for every dollar you bring in online. The question isn't whether mail works — it's whether you're using it right.

News & Knowledge·Jan 7, 2026

“UnCharitable” documentary explained: what nonprofits (and their donors) need to know

Fundraising·Jan 6, 2026

5%

The percentage of donors who gave $1,000 or more

News & Knowledge·Jan 5, 2026

5 ways to drive donor engagement with AI for nonprofits

Fundraising·Dec 31, 2025

86%

The increase in spending on multi-channel ad formats

News & Knowledge·Dec 29, 2025

Should you care about... sector-specific best practices vs. general nonprofit advice?

That "proven" fundraising strategy worked brilliantly — for a completely different type of organization with completely different donors. The question is whether you're optimizing for your sector's patterns or chasing someone else's playbook.

Fundraising·Dec 26, 2025

45%

Budget allocation for awareness campaigns by small nonprofits

News & Knowledge·Dec 22, 2025

Should you care about... fundraising on New Year’s Eve when it’s a weekday?

Your supporters spend New Year's Eve differently when it falls on a weekend versus a weekday — and their giving patterns may shift, too.

News & Knowledge·Dec 18, 2025

The mobile mindset: why smartphone donors give less (and what to do about it)

Fundraising·Dec 16, 2025

7

The average number of texts sent by nonprofits in December (compared to 2‑3 in other months)

News & Knowledge·Dec 15, 2025

Should you care about… hiring contractors for digital marketing?

When digital was a side hustle, it got side-hustle results. When it became a real job, organizations started seeing real returns. The shift has been dramatic.

News & Knowledge·Dec 11, 2025

4 marketing experts on how to use AI for storytelling without losing your voice

Fundraising·Dec 10, 2025

‘Think like a concierge, not a bellhop’: the new rules of donor experience

Fundraising·Dec 9, 2025

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