How region-specific requirements shape the donation experience

Jun 27, 2025
Ruzida Badrutdinova
Product Marketing Manager

Fundraising beyond borders is full of possibility, but also full of rules. From privacy regulations to tax requirements, every country adds its own layer of complexity to the donation process. And while these rules can feel like barriers, they’re actually opportunities to build trust and improve donor experience.

At Fundraise Up, we help nonprofits meet these region-specific requirements automatically, so you don’t have to worry about technical setup, legal risk, or donor confusion. Here’s how it works, and why it matters.

Protecting donor privacy, wherever they give

Whether your supporters are in the EU, Canada, or anywhere else, laws like GDPR, PIPEDA, and Quebec’s Law 25 set the standard for how you collect, store, and manage donor data.

With Fundraise Up, you get:

  • Built-in tools to collect and manage donor consent
  • Controls to support data access, correction, and deletion requests
  • Secure data infrastructure that respects donor rights and expectations

Why it matters: Donor trust starts with privacy. When people feel their information is respected, they’re more likely to give and come back again.

In the UK? Gift Aid is a must

Gift Aid allows UK nonprofits to claim an extra 25% on eligible donations. It’s an incredible benefit, but only if you ask for it the right way.

With Fundraise Up, Gift Aid is built in:

  • Forms prompt for a compliant declaration and required details
  • Field labels and logic are tailored to UK standards

Why it matters: Every missed Gift Aid opt-in is money left on the table. We help ensure you’re not missing out.

For Canadian donors

Canadian organizations are required to issue donation receipts that meet the Canada Revenue Agency (CRA) standards, and those receipts must be bilingual.

Fundraise Up supports this by:

  • Generating CRA-compliant sequential donation receipts with donor name, amount, and registration number
  • Automatically localizing receipts into Canadian English and Canadian French

Why it matters: Language is trust. Bilingual communication ensures every donor feels seen and supported, especially in provinces like Québec where French is the primary language.

Familiar forms create smoother experiences

It may seem small, but even the order of address fields or the label of a ZIP code can create confusion if it doesn’t match a donor’s local format. That’s why Fundraise Up automatically adjusts donation forms based on location.

This includes:

  • Showing country-specific labels (e.g., postal code vs. ZIP, province vs. state)
  • Matching the field order to regional expectations—for example,
    • In the US, forms start specific (street address) and get broader (ZIP, state)
    • In the UK, it’s the reverse, starting with the general and narrowing down

Why it matters: When donation forms feel familiar, donors complete them faster and with fewer errors. That leads to fewer drop-offs and more gifts.

Want to see everything Fundraise Up supports? Explore all region-specific features →

Real results: The Salvation Army UK

The Salvation Army UK, one of the country’s largest faith-based charities, turned to Fundraise Up to help modernize its digital donor experience, while staying fully compliant with UK regulations like Gift Aid and GDPR.

After adopting Fundraise Up’s platform, they saw:

  • 49% average conversion rate, smashing the sector average of 11%
  • Up to 75% conversion during peak campaigns
  • Gift Aid opt-ins increased from 66% to 74.5%

They also deployed crisis campaigns in record time: just 10 minutes to launch a localized Ukraine relief effort with the right payment methods, currencies, and languages.

“We’ve seen a noticeable difference in new recruits with Fundraise Up — those who might not have donated on our previous platform because the donation experience wasn't as good. We're seeing a real impact and a lot of good feedback from the donors about how easy it is.” — Emily Casson, Head of Digital

Read the case study →

Compliance without complexity

At Fundraise Up, we believe nonprofits shouldn’t have to choose between meeting regulations and delivering a great donor experience. We’ve made it simple to do both.

Whether you're fundraising in Europe, Canada, the US, Australia (or all of the above), we’ll help you stay compliant, look professional, and give your donors the clarity they need to give with confidence.

Part of a fully localized experience

Compliance is one part of a broader localization strategy. To build a truly global giving experience, it’s important to also consider:

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