An online donation platform that uses e-commerce best practices to convert more one-time and recurring donors
with fast implementation and flexible campaign management.
In September of 2020, Partners In Health reached out to Fundraise Up in preparation for a giving season
where they sought to build on the momentum of the past year, leveraging the global attention their work had
The Fundraise Up team was able to get the Partners In Health teams up and running on the platform within days,
all while connecting their existing technology stack to Fundraise Up and developing a new integration for
their eCRM. The 2020 giving season was one of Partners In Health’s most effective because Fundraise Up
provided first-time donors with a better giving experience, furthering the organization’s impact in a time of
AI-powered donation platform that seamlessly converts more donors.
flexible campaign creation.
Conversion-driving CTA-elements for increased engagement.
Fast onboarding and continued support.
Once the holiday season came to a close, the Fundraise Up Success team continued to advise Partners In Health,
ensuring they knew the platform inside and out. When a catastrophic earthquake hit Haiti in August of 2021,
Partners In Health was able to respond and launch a campaign within minutes on both their main site and
Haitian partner site.
With the latest emergency in Haiti, we saw a lot of people start their own peer to peer fundraisers, which
we've had trouble getting people interested in. Having the Fundraise Up form as a pop-up on our site the day
after the earthquake was extremely beneficial and I’ll certainly consider doing that during Giving Tuesday
and the last days before the new year. We’re just so happy with the platform — I don’t have any complaints.
More annual revenue due to an increase in monthly donors, one-time donations, incentivization for donors to
cover transaction fees, and a new native integration that could sync data to their eCRM in real-time.
Fundraise Up’s intelligent and intuitive donation experience helped Partners In Health better connect with new
donors, while maintaining administrative flexibility so they could rapidly respond to the earthquake in Haiti.
In August alone, they were able to raise nearly three million dollars in relief. This campaign saw
88% of donors cover the transaction
fees, 62% of donors choose the
AI-suggested donation amounts, and
34% of donors
give from a mobile device generating
581 new recurring donors.
The Haiti earthquake campaign was also particularly successful, with a
178% increase in P2P donations
accounting for nearly
1% of the total campaign revenue.
Over the course of one year with Fundraise Up, Partners In Health saw incredible growth. Their goal to expand
their recurring donor base was more than met with an incredible
50% increase in recurring plans,
35% of their annual revenue.
Moreover, they continued to bring in more revenue with
of donors covering the transaction fees,
using the AI-suggested donation amounts, and
of abandoned donations saved and completed.