What Ramadan Teaches Every Nonprofit About Donor Loyalty

Trust is what turns a first gift into a lasting relationship. During Ramadan, donors give with clear intentions and high expectations, making it an opportunity to see what trust looks like in practice. Learn actionable strategies to earn donor trust, strengthen relationships, and apply these lessons to your fundraising

Originally aired October 14, 2026·60 minutes

Presented by

Muhi Khwaja photo

Muhi Khwaja

Chief Development Officer & Co-Founder, American Muslim Community Foundation

Bryan Funk photo

Bryan Funk

Director, Content & Community, Fundraise Up

Presented by

Muhi Khwaja photo

Muhi Khwaja

Chief Development Officer & Co-Founder, American Muslim Community Foundation

Bryan Funk photo

Bryan Funk

Director, Content & Community, Fundraise Up

Key Insights

  • Know who your donors are: Understand what motivates your donors, how giving fits into their lives, and how your mission connects to the causes they already care about.
  • Get the details right: Learn why accuracy matters as much as the ask, from explaining practices like Zakat to ensuring every gift is designated and handled according to the donor’s wishes.
  • Make giving easy and transparent: Discover what a giving experience that inspires confidence looks like, with clear designations, a simple checkout, and nothing that makes donors second-guess their gift.
  • Turn one gift into a relationship: Plan multiple touchpoints instead of relying on a single seasonal ask, and keep donors engaged long after the campaign ends.

Watch the session and walk away with actionable strategies you can start implementing right away.

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