Meet donors wherever they’re ready to give
Donors give everywhere—online, at events, through friends, or over the phone. Fundraise Up captures each moment and connects every gift to one journey that converts, grows, retains, and stewards.
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The donor experience is multi-channel
The donors who give across channels are your most valuable.
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Multichannel donors — those who give both online and offline — are worth 3× more than single-channel donors and have 2× higher first-year retention.
Donors don’t think in channels. They act when the moment feels right: after hearing a story, attending an event, getting a call, seeing a friend’s fundraiser, or visiting your website.
The opportunity gets lost when your technology only gives them one way to respond or when every new giving channel creates another disconnected tool.
Where giving opportunities get lost
Don't miss the chance to convert more donors.
The giving moment slips away
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More channels, more systems
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You get the gift, not the relationship
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Open more ways to give. Keep every gift connected.
Donors give on your website, at events, through friends, or with your team. Fundraise Up connects every giving moment, so you can see the full relationship, grow support, and steward donors with context.
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One event. Multiple ways to give. A record-breaking result
Pinky Swear Foundation needed to modernize its annual Radiothon giving channels. With Fundraise Up Checkout, Elements, Virtual Terminal, and its HubSpot integration, the team could process gifts quickly while keeping fundraising and donor data connected.
raised during Radiothon
of event revenue processed through Virtual Terminal
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raised during Radiothon
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average event donation
Be there whenever donors are ready to give
Meet supporters wherever generosity happens — online, in person, through their communities, and increasingly through AI.
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Turn every online interaction into a giving opportunity
Make it easy for donors to give wherever they engage with your organization — from your website to standalone campaign pages. Fundraise Up gives you flexible, high-converting experiences designed to turn more interest into donations.
Checkout — convert more donors with a high-performing donation experience.
Campaign Pages — launch standalone fundraising pages for campaigns and appeals.
Elements — add giving experiences throughout your website.
Gift Cart — let donors support multiple causes in a single gift.
In-person and assisted giving
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Peer-to-peer
Turn supporters into fundraisers and extend your reach through the people who already care about your mission. Give fundraisers everything they need to create campaigns, rally their networks, and raise on your behalf with AI Coach.
Agentic Giving
Prepare for a new giving channel where AI helps donors discover your cause, understand your mission, and take action.
From first giving moment to long-term relationship
Fundraise across more channels without treating every channel as a separate donor journey.
Reach
Give people a way to support you wherever they encounter your mission — on your website, through a friend, at an event, over the phone, or out in the community.
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average donation conversion rate
higher gift size
recurring plans retained after one year
More channels shouldn’t mean more complexity
Traditionally, every new fundraising channel means another vendor, another workflow, and another source of donor data.
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Fundraise Up brings more of the donor journey into the same fundraising platform
Let your team expand where you raise, without rebuilding your operations around every new channel.
One campaign structure across giving experiences
Shared donor and donation data
Channel and source attribution
Reporting across giving activity
CRM syncing and integrations
Roles and permissions for staff and volunteers
FAQ
Multi-channel fundraising means giving supporters multiple ways to donate instead of relying on a single website form or campaign. With Fundraise Up, that can include website giving, Campaign Pages, peer-to-peer fundraising, donation links and QR codes, in-person giving, and staff-assisted donations over the phone or at events.
Fundraise Up is designed to bring these giving experiences closer together instead of creating a separate system for every channel. Campaign, donor, source, and donation data can stay connected across Fundraise Up and flow into the rest of your fundraising stack.
Yes. Fundraise Up tracks donation sources so your team can understand where gifts originate, analyze channel performance, and carry that context into exports, integrations, and donor follow-up. Virtual Terminal donations, for example, can be filtered by source across Insights, Donations, recurring reporting, exports, integrations, and API data.
The first transaction is only the beginning. When giving activity and donor data stay connected, your team has more context to continue the relationship — whether that means thanking a first-time event donor, inviting them to give again, or helping them become a recurring supporter.
Yes. Fundraise Up integrates with nonprofit CRMs and other fundraising systems so donor and donation data can flow into the systems your team already uses, reducing manual reconciliation and making it easier to act on giving activity.
Fundraise Up can support traditionally offline scenarios in several ways. Virtual Terminal can be used for phone, mail-in, and staff-entered donations, while offline amounts such as cash gifts can also be reflected in campaign totals for supported Elements.
See Fundraise Up’s innovative features in action
Talk to our digital fundraising experts about how Fundraise Up can elevate your organization’s donor revenue.
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