Donors don't think in forms. They think in causes. A supporter landing on your site rarely cares about just one program — they're drawn to your mission in full, and they want to act on it. But for most nonprofits, supporting multiple programs means multiple checkouts, multiple forms, and multiple moments where generosity quietly slips away.
Today, that changes. Gift Cart, now in beta, is a giving catalog built into Fundraise Up — donors browse your programs, add everything they want to support, and give to all of it in one checkout. One uninterrupted moment with your mission.
Generosity doesn't stop at one program. Your checkout shouldn't either.
Modern nonprofits work hard to present donors with meaningful ways to give. Restricted programs, symbolic gift catalogs, seasonal campaigns, Zakat menus, sponsorships, relief kits. The diversity of giving options reflects the depth of your mission.
But most giving experiences are still built around a single donation at a time. Want to give to food aid and education and emergency relief? Start over. Fill out another form. Begin again. The friction is invisible to your team — but donors feel it immediately.
We've heard it from fundraising teams: "We built a workaround. It works — until it doesn't." Custom-built catalogs, patched-together pages, tools never meant for nonprofit giving. They create data chaos, break under pressure, and pull your team away from the work that matters.
Gift Cart was built in direct response to this. Over 30 customer conversations shaped it. Their stories are in every detail.
One catalog. One checkout. Zero friction.
Gift Cart is a giving catalog built directly on Fundraise Up's checkout — the same checkout that delivers 3x higher conversion rates than competitors. Designed specifically for how nonprofits raise money and how donors actually want to give.
Here's how it works for a donor visiting your site:
Everything your donors need. Everything your team doesn't have to build.
Gift Cart is composed of four interconnected components, each designed to maximize conversion while keeping your operations clean.
Gift Catalog
A branded catalog of your programs — complete with images and descriptions. Launch in hours, not weeks. Embed it directly on any page of your organization's website — it lives inside your brand, not on a third-party page.
Gift Page
A detailed view for each giving item showing its story, impact, and giving options. Donors understand exactly where their money goes — driving confidence and conversion. Smart upsell suggestions encourage donors to add one more program – without feeling transactional.
Gift Cart
Donors build their gift cart as they browse — adding every program they want to support before they check out. Everything they care about, visible in one place.
Checkout
Built on Fundraise Up's checkout — the same experience that delivers 3x higher conversion rates than competitors. One payment. Automatic designation mapping. Donors can give as a tribute, honoring someone while supporting your mission.
What makes Gift Cart different — at a glance
Less work for your team. More impact for your mission.
For fundraising & digital teams
No more building custom pages or waiting months for a developer to stand up a catalog. Gift Cart catalogs launch in hours. Update your designations in real time without touching code. Your campaigns can move at the speed of your mission — not the speed of your IT queue.
For donors
Donors browse a catalog of your programs, add everything they care about, and give to all of it in one checkout. No starting over. No coming back later. One uninterrupted moment with your mission — and everything they wanted to support, supported.
The numbers that matter
Gift Cart gives donors a way to express the full depth of their support for your mission — in one visit, in one checkout.
Get started with Gift Cart
Gift Cart, currently in beta, is available now inside Fundraise Up — set up your first catalog today.
Gift Cart is built for donation designations and symbolic giving, and does not currently support tracking physical inventory or selling merchandise.