Run campaigns

Campaigns are the core component of fundraising on our platform. Each campaign functions as a separate fundraising initiative — from annual drives and special events to ongoing giving programs. Organizations can create an unlimited number of campaigns, with each campaign tracking its associated donations and recurring plans.

Discover how to set up a campaign in Fundraise Up.

Each campaign supports two donation collection methods:

1. Checkout modal An optimized donation overlay that appears directly on your website. Supporters can complete donations without leaving the current page, providing a smooth user experience across both desktop and mobile devices.
2. Campaign Page A dedicated landing page that combines campaign content with an optimized donation form. Campaign Pages support multiple languages and custom domains, making them ideal for sharing across digital channels and email campaigns.

You can enable both of these options for your campaign simultaneously.

Enable peer-to-peer fundraising by allowing supporters to create personal fundraising pages. This approach expands your reach through supporter networks and strengthens community engagement with your cause.

Discover how to set up a Fundraiser.

Enhance your website with fundraising-specific components. Choose from over 20 Elements including:

• Donation buttons and forms
• Goal meters and progress trackers
• Recent donation displays
• Impact calculators
• Social proof notifications

Elements integrate with your campaigns and update automatically to drive engagement.

Process donations efficiently through the Fundraise Up’s Dashboard for phone and in-person donations. The Virtual Terminal supports individual donation processing as well as high-volume scenarios such as events and call centers.

Discover how to use Virtual Terminal.

1. Create and configure your first campaign.
2. Choose how you want to collect donations (Checkout modal, Campaign Page, or both).
3. Add relevant Elements on your website.
4. Configure Fundraisers for peer-to-peer capabilities.
5. Set up the Virtual Terminal if you need to take donations in person or by phone.

These components work together naturally, enabling you to build a fundraising strategy tailored to your organization’s needs. Select any section above to explore how to implement and optimize each tool.